Loveitts’ Southam branch has announced its sponsorship Southam Football Club’s Under 13’s for the 2017/18 season.

The new sponsorship deal will kick off on this month with the ‘LOVEITTS CUP’ tournament which takes place over the weekend of the 17th & 18th June at which Loveitts trophies will be presented to the winning teams at 2pm and 5pm on both days. It is the first time the local estate agency has formally sponsored the club.

The two-day event is one of the major highlights on the football club’s calendar attracting over 2000 people over the two days. Over 40 teams made up of children from throughout the region will be competing.

It will be a team effort from Loveitts too with staff attending from around the region to present the trophies including Justin Whiteley from Southam, Liam Harris from Coventry and Laura Clark from Coventry.

Dean Davies, Manager of Loveitts Southam branch commented: “This is a fantastic opportunity for us to be able to support both the local football club and the local community.

“We are very much looking forward to the tournament as well as the forthcoming season and wish the competing teams every success.”